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Jury 2019

Anne Beuttenmüller

Head of Marketing EMEA

Anne Beuttenmüller started directly at Google in 2007 after her studies in media business. There she worked for 6 years in ad sales and in consulting for media, creative and performance agencies. She then moved to the internal Google startup Niantic Labs, which became an independent company in 2015. Anne was the augmented reality pioneer’s first employee in Europe at the time and has since been a driving force behind the success of Ingress Prime, Pokémon GO and, more recently, Harry Potter: Wizards Unite as European head of marketing.

Anne is a mother of two boys and lives in Hamburg with her husband.


Managing Editor
c´t Magazin & heise online

Jan-Keno Janssen works as a senior editor at c’t magazine and heise online, and has been dealing with virtual and augmented reality on an almost daily basis since 2013. He not only writes articles on the topic, but also gives talks and workshops; among others at Re:publica in Berlin, at the Digital Marketing Conference in Moscow and at the Digital Journalism Summit Asia in Singapore.
Before that, Jan-Keno Janssen studied media science and American studies in Bochum and was on the road as a roving local editor in Friesland.


Creative Strategist

Marc Wirbeleit is a member of the Art Directors Club’s executive committee for Germany, where he is responsible for digital media. In his main job as Creative Strategist at Facebook, he helps brands and their agencies tell big stories on small screens. Since 2018, he has been working with agencies and creatives from all over Europe on AR projects on Facebook and Instagram.

Martina Pickhardt

Business Transformation AI and IOT, Digitalization and Ecosystems

Tina is a business information scientist and has been a digital strategist for over 25 years. She founded and sold a software company in the new economy. Her big strengths are interdisciplinarity, data and innovation. At Microsoft, she acquired the first HoloLens customers in Germany, accompanied several projects and designed various deployment scenarios. Today, she works at Microsoft on the topic of digital disruption through and with digital ecosystems.

Michael Krogmann

Rocket Beans TV

Michael Krogmann has been working as a presenter and sound engineer for the Internet broadcaster Rocket Beans TV for almost five years. As a news host, he presents the latest from the world of video games on a weekly basis in the radio format “Game Two”. He is also part of the moderating duo of the virtual reality format “Reality-Bytes”, which is published every two weeks. Krogi, as he is called, is a self-confessed VR enthusiast.

Peter Gocht


Peter Gocht has been a member of the Creative Board at the Serviceplan Group since 2016 and, as Global Executive Creative Director, is responsible for the communication of various international brands.
Peter Gocht believes in virtual reality as the best medium for emotional storytelling. To combine brand communication expertise with the new possibilities of VR, he founded the Serviceplan VR Lab.


Indie Arena Booth

Since 2018, Valentina Birke has been Head of Project for the Indie Arena Booth, the world’s largest collective booth for independently developed games, which will showcase over 100 games from 40 countries on 1,500 square meters at gamescom 2019. In particular, their focus is to represent the entire creative and artistic range of indie games through the curation of the Indie Arena Booth. At the “PLAY – Creative Gaming Festival” in Hamburg, she coordinates the Creative Gaming Award and curates the exhibition.

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    PDCST 09 – MP3
    Sonja Lust

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